Free practical course

Talent Market Mapping

Define a market, build useful search lanes and communicate the limits of your talent intelligence.

What you will build

A market map with inclusion rules, evidence and coverage limitations.

Before you start: Talent Engineering Fundamentals, or equivalent recruitment experience.

74 min estimated, including practice. 4 written lessons.

What you will learn

Course lessons

  1. Define the question before collecting names
  2. Build primary and adjacent search lanes
  3. Record evidence and coverage
  4. Turn a map into a decision brief

Complete the lessons and pass the five-question knowledge assessment at 80% to earn a free course certificate. Exercises are self-directed, not independently graded.

Download the practice workbook

Sources and further reading

Original Academy teaching and fictional examples. These references provide context, not endorsement. Edition 2026.09; updated 2026-09-24.

How our learning is designed