Sourcing Analytics and Channel Performance

Measure channel quality, understand attribution and make sourcing decisions from comparable evidence.

What you will build

A channel scorecard with cohort definitions and an experiment plan.

Before you start: Talent Engineering Fundamentals, or equivalent recruitment experience.

74 min estimated, including practice. 4 written lessons.

What you will learn

• Define a sourcing funnel you can trust
• Calculate conversion, effort and cost
• Handle attribution and selection effects
• Choose the next sourcing experiment

Course lessons

1. Define a sourcing funnel you can trust
2. Calculate conversion, effort and cost
3. Handle attribution and selection effects
4. Choose the next sourcing experiment

Complete the lessons and pass the five-question knowledge assessment at 80% to earn a free course certificate. Exercises are self-directed, not independently graded.